André Brocatus

André is a multitalented man with a passion for all things design. He has proven his ability to generate creative concepts in the fields of branding, art-direction, graphic design and interaction design with a solid background in new media- and interaction design. Taking design-, usability-, technological and financial aspects into acount he generates creative and appropriate ideas and is able to clearly convey these to others.

Creativity is never an aim in itself and can never be separated from the medium nor the message. André keeps score of best practices and trends in communication and design and when or when not to apply those. He develops innovating or pragmatic concepts by using the intrinsic characteristics of the medium and always working from a coherent and consistent underlying structure. Creative concepts are ultimately developed from the needs of the end user and the business objectives of the client.